The Small Business School Podcast

Why Trades Hurt Business Relationships And What Entrepreneurs Should Do Instead with Kristina Bartold

Staci Millard Episode 393

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0:00 | 24:18

In this episode of Small Business School, Staci sits down with Kristina Bartold, Co-founder of The Social Snippet and High Vibe Women to dive into a topic that many entrepreneurs have experienced but few talk about openly: trades in business. From early-stage “girl math” decisions to messy partnerships that strained relationships, they share real-life stories, lessons learned, and practical advice on when to avoid trades altogether and what to do instead.

Key topics covered:

  • How to recognize when a trade is coming from scarcity rather than strategy
  • Why trades often lead to misaligned expectations and strained relationships
  • The hidden cost of “free work” and why it rarely benefits your business long-term
  • What to do instead of trading, including smarter financial and strategic alternatives
  • How to confidently decline trade offers while preserving the relationship
  • When (and how) trades can work, with the right boundaries and structure
  • Why clear communication and contracts are essential, even in informal agreements

Connect with Kristina:

Instagram: @kristina.bartold

Staci's Links:
Instagram. Website.

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