Why Power Partners and Affiliates are Failing Most Businesses

In today’s episode, Staci delivers a bold but timely perspective on one of the most overused pieces of business advice heading into 2026: “Find power partners.” While partnerships are often positioned as the solution to social media burnout and slow growth, Staci explains why power partners and affiliates are failing most businesses and what needs to come first.

This episode breaks down the hard truth about leverage, clout, and momentum, and offers a refreshing, grounded approach to building relationships that actually lead to referrals, visibility, and long-term growth.

Key topics covered:

• Why power partnerships don’t create clout, they only leverage what already exists
• The real difference between affiliates and power partners (and why both often disappoint)
• What leverage actually means in business and why effort alone doesn’t count
• Why most cold pitches for partnerships quietly fail before they start
• How strong relationships outperform paid referrals every time
• What successful power partners exchange instead of money
• Why partnerships reward momentum — they never replace it

Power partnerships aren’t the shortcut to growth. They are the reward for momentum you’ve already built. Focus on becoming valuable, reliable, and useful first, and the right partnerships will follow naturally.

Staci's Links:
Instagram. Website.