The Small Business School Podcast

Business Builders (Pt.12) How to Collect and Use Feedback From Clients and Your Team to Scale Smarter

Staci Millard Episode 286

Welcome back to Small Business School, Are you actively collecting feedback from your clients and team—or are you just guessing what needs improvement?  I get it — hearing constructive criticism can be tough, but when you learn to ask the right questions and embrace what you hear, incredible growth follows. Tune in to discover practical tips on how to gather, analyze, and apply feedback in a way that drives your business forward.

Key topics covered:

  • Asking the Right Questions: Focus on open-ended, strategic questions that reveal insights without giving away control of your business direction.
  • Making Feedback Easy: Skip lengthy surveys — instead, ask simple, casual questions in conversations or emails.
  • Spotting Patterns: Don’t stress over one-off complaints; pay attention to consistent feedback trends that signal real issues.
  • Turning Feedback into Action: Sort insights into quick fixes, process improvements, and strategic shifts — then follow through with visible changes.

Challenge:

Ask one open-ended question to either your team or clients about how your business could improve. Write down their responses and identify one small change you can implement right away.



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