The Small Business School Podcast
Ready to leave the small business struggle behind? The “School for Small Business” podcast supports small business owners in scaling a business that is profitable, purposeful, and doesn’t leave you burnt out. No matter whether you run your business online or you own a brick-and-mortar, you can expect our world class experts to support you with mindset, tactics, and everything in between so you can have the business you dreamed of. Based on our lived experience, we know that small business CAN be easy and we are here to show you how.The “School for Small Business” is hosted by Staci Millard, a CPA by trade with over 15 years of experience seeing the behind the scenes of thousands of small businesses. After growing and selling her first 7 figure business, Staci has been on the ground running - mentoring small businesses and working to increase success rates. Staci strongly believes you don’t need to have gone to business school to be successful so you can expect nothing but simple, impactful advice. Tune in each Tuesday for a new 30 minute or less episode of nothing but valuable advice to help you grow your small business. We are so excited for you to be on this journey with us!
The Small Business School Podcast
Business Builders (Pt:10) Identifying Industry Trends That Matter
In this episode of Small Business School, we dive into the important topic of recognizing industry trends and staying relevant in a constantly shifting market. I share my own struggles with this process and offer practical advice on how to spot meaningful changes without feeling overwhelmed.
Key topics covered:
- Understand Consumer Behavior: Stay aware of changing buying patterns — what customers wanted last year may not be what they want now.
- Embrace Technology & Automation: Don't let fear stop you from using tools that improve efficiency — smart tech adoption can give you a competitive edge.
- Watch for Market Shifts: Keep an eye on competitors and industry disruptors that could signal major changes ahead.
- Use Data, Not Hype: Focus on proven trends rather than chasing every shiny object.
- Test Before Going All In: Try small experiments or gather customer feedback before committing to big changes.
Challenge:
Schedule one hour this week to research trends in your industry, connect with your customers, and identify one insight that could impact your business. Staying informed keeps you in control — so don't wait until you're forced to react.
Tune in to learn how to be proactive and make informed decisions that keep your business moving forward.
Staci's Links:
Instagram. Website.
The School for Small Business Podcast is a proud member of the Female Alliance Media.
To learn more about Female Alliance Media and how they are elevating female voices or how they can support your show, visit femalealliancemedia.ca.
Head over to my website https://www.stacimillard.com/ to grab your FREE copy of my Profit Playbook and receive 30 innovative ways you can add more profit to your business AND the first step towards implementing these ideas in your business!
